South Korean Celebrity Jeong Ji-woo launches Neaf Neaf in India exclusively with kindlife
kindlife, young India’s fastest-growing beauty and wellness platform, launches Neaf Neaf, the much-anticipated brand by South Korean celebrity Jeong Ji-woo, as its newest addition to the K-beauty landscape in India. As global beauty trends gain momentum in India, kindlife is at the forefront of this shift, making coveted international brands more accessible than ever. Neaf Neaf has been making waves internationally, and India is more than ready to experience the brand
Jiwoo, a prominent mega-influencer with more than 10 million Instagram followers and 2.5 million YouTube subscribers, has carefully crafted Neaf Neaf to simplify everyday skincare. With over 10 million Instagram followers and 1.7 million YouTube subscribers, she has solidified her status as a leading influencer.
Neaf Neaf was born from Jiwoo’s personal journey, catering to the growing demand for high-quality, gentle skincare suitable for all skin types. The brand distinguishes itself with innovative beauty care solutions specifically designed for sensitive skin, offering gentle, effective, and irritation-free formulations. At its core, Neaf Neaf is committed to promoting skin health through its carefully curated philosophy.out rushed or excessive routines, making it a trusted ally for achieving consistent beauty.
“We’re very excited to bring Neaf Neaf to India. At kindlife, we are committed to curating the most sought-after K-beauty products, ensuring consumers experience the best of Korean trends firsthand. Ji Woo’s commitment to safe, efficacious products resonates with our philosophy. With Neaf Neaf, we continue to bring innovative, trending brands to Indian consumers.” says Radhika Ghai, Founder & CEO, kindlife.
Neaf Neaf had pre-launched the Indian market through a strategic partnership with kindlife, at the much-anticipated Korean Festival by kindlife, kosmos, celebrating innovation of Korea in beauty and wellness. This collaboration promises to be a game-changer in the Indian skincare landscape, blending Neaf Neaf’s gentle, effective products with kindlife’s extensive consumer base and market insights.
As the Hallyu Wave continues to shape beauty trends in India, kindlife is bridging the gap between global beauty and local demand by making sought-after international brands more accessible. With Gen Z and Gen Alpha embracing K-beauty’s skincare innovations, kindlife is curating the best of Korean beauty, creating a space where enthusiasts can explore, learn, and shop. More than just a beauty platform, kindlife is building a community that celebrates beauty and self-care.
